Business Websites
We develop hard working websites, designed to produce serious results for your business.
Your website should be treated like an employee.
It should have clear objectives, work hard and produce results for your business.
We'll help you build a strong online presence
If you already have a website, we'll help you ensure you're getting the most out
of it.
How we build websites
Taking our BusinessFirst approach, we start, as always, by making sure we understand
what your objectives are for your website. We can then use our design, usability
and marketing expertise to put together a blueprint of the site before fleshing
out technical and graphic design details.
We are technical website developers/designers who have a creative eye but also a
solid understanding of what goes on "under the hood". We have designed entire company/product
brands and marketing material in addition to creating the underlying website functionality
that drives an online store or an internet-based service (for example).
We have just the right blend of visual design flair and technical capability.
Search engine rankings, SEO and Paid-for Advertising
The question we are most commonly asked by clients is "how can you get my website
to appear in the first page of search listings on Google?". Search Engine Optimisation
(SEO) is a big business in itself, and there are many differing views on how best
to "play" the search engines. In our opinion, the first step towards achieving great
search engine placement is to have a well architected, detailed and focused website
with strong, clearly written content.
If you are clear and focused in your message and have enough substance in your content
(using techniques such as layering), this will work wonders for your search engine
rankings. In many cases though, this will not be enough. This is where the more
detailed and inventive aspects of SEO come into play.
We won't go into detail here but we have quite a few tricks up our sleeves for search
engine optimisation, however, in many cases, a well developed site with focused
content and a few simple sponsored listings on Google can work wonders. It also
depends what market you are in. If it's insurance for example, or holiday apartments,
there's a lot of competition online to compete with. If your product/service is
more niche or localised in some way, this can help considerably.
Interactive features and functionality
Most websites these days require at least an element of interactive functionality.
This can be an updateable news section for example, or a staff directory. For larger
sites this could involve a client extranet or collaboration area, or perhaps an
online quote engine, or even a full online shop.
Take a look at our Bespoke Development section
for more information, but we are specialists in interactive websites and can provide
a simple administration area or a full Content Management System (CMS) for your
website. We can also provide functionality such as blogs, email newsletter systems,
online payments, secure download areas, in fact pretty much anything!